Saturday, 11 January 2014

Weight Watchers - lifestyle support or exploitation?

At first thoughts, a large serving of both.

Having convenient Weight Watchers ready meals with reduced sugar/salt/calorie content is really helpful. Part of the cause of someone being overweight may be simply a busy lifestyle that dictates their diet. Fast food/ready meals and prepackaged lunches etc. Classically high in salt and fat. Hence, a relatively exciting and healthy ready meal option is where Weight Watchers have done well in my opinion.

I also appreciate the work they do on a community level. Having Weight Watchers employees to talk to about your diet/lifestyle and being a member of a club is obviously going to improve an individuals ability to stick to a healthier lifestyle. (More healthy foods, more exercise etc).

There's always a catch... Weight Watchers charge £10.70 upon registration and members must pay £6.25 per weekly meeting. At first glance, not extortionate.

However, I dont think it is fair to charge any amount of money for what should be readily available - healthy, cheap food and a supportive environment which encourages a healthy lifestyle. Of course these things are the luxury of an ideal world and if they were accessible to all there would be no need for a company like Weight Watchers. So what's the issue?!?

It isn't so much the cost of the services companies like WW provide, it is the overriding principle that angers me. For instance, many families, often young (but not always) may be priced out of the services weight watchers provide in addition to the fact healthy fresh food is expensive anyway. It's this "pricing out" of the poorest in our society that is wrong about the WW set up.

The wider issue regarding affordable fresh food is both a serious and frankly farcical one. In the year 2014 the UK cannot ensure it's people can ALL afford healthy fresh food. It's a disgrace.

WW clearly is catering for people who can afford these payments. Perhaps WW should make clear to the public that fresh fruit and veg, excercise and a healthy lifestyle are all things that can be accessed without PAYING US your money and that WW also offers a supportive environment which you may not have at home. (And which has proved effective)

Not a slick business plan, but consumers deserve absolute honesty.